WHISPER
Art Direction, Styling & Photography
Kinetics is a nail polish brand from Latvia. In this project i was asked to showcase the Fall 2019 Collection WHISPER. The collection represents whispers of the first autumn morning mist highlighting maturity, femininity and wisdom.
Client: Kinetics Nail Systems
Art Direction & Styling: Zane Priede
Photography: Zane Priede
KATŌ
Art Direction & Set Design
A photo series made for indie pop musician KATŌ debut EP album KO MANI PUTNI ĒD. The album deals with woman's inner absurdities, playfulness & flourishing femininity in a state of falling in love. Therefore I chose to use fruits and flowers connected in an illogical yet delicate way representing the incomprehensible inner world of the woman in love.
CREDITS:
Concept & Set Design:
Zane Priede
Photography:
Kristine Madjare
Make-up:
Jelena Kanuka
Hair:
Ieva Araja










KATŌ - TU SIT ĀRĀ MAN KORĶUS
Music Video
Continuing our collaboration, I was asked to direct a music video in similar aesthetics. The main idea for the video was to imitate daily routine activities that transforms into absurd actions. The charged & electrified feelings of the woman in love gets her disconnected from reality and looses the sense of time and usefulness of her actions.

CREDITS:
Directed by:
Zane Priede
DOP & Color Correction:
Ivo Skanstins
Gaffer:
Toms Locmelis
Editor:
Helena Ozola
Make-up:
Jelena Kanuka
Hair:
Ieva Araja